Celebrity Fashion Designer Vivienne Tam on Selling Hong Kong Style to New York and the World
Celebrity fashion designer Vivienne Tam has built a reputation for blending Eastern and Western styles in her designs. In this interview, she talks about her journey from Hong Kong to New York and how she’s selling Hong Kong style to the world.
Vivienne Tam’s designs are a fusion of traditional Chinese motifs and modern Western silhouettes. She’s known for her bold use of color and intricate embroidery.
‘I wanted to create a brand that would represent the fusion of East and West,’ Tam says. ‘I wanted to show that you can be both modern and traditional at the same time.’
Tam’s designs have been worn by celebrities such as Michelle Obama and Lady Gaga. She’s also collaborated with major brands like Coach and Gap.
‘I think what sets me apart is my ability to blend different cultures and styles,’ Tam says. ‘I’m not just a fashion designer, I’m a storyteller.’
Tam’s latest collection is inspired by the beauty of Hong Kong’s streets and markets. She’s incorporated traditional Chinese patterns and motifs into her designs, but with a modern twist.
‘I want my designs to be wearable art,’ Tam says. ‘I want people to feel like they’re wearing a piece of history.’
Tam’s designs are not just about fashion, they’re about telling a story. She’s using her platform to promote cultural exchange and understanding between East and West.
‘Fashion is a universal language,’ Tam says. ‘It can bring people together and transcend borders.’
Tam’s message is clear: fashion is not just about clothes, it’s about culture, identity, and community. And she’s using her designs to spread that message to the world.
‘I’m not just a fashion designer, I’m a cultural ambassador.’
