H&M are teasing us now, without giving us to much information about the collaborative collection with Maison Martin Margiela. The Swedish brand has given us a little clue as to what we might expect in the form of two short films.
In the two short films one for womenswear, and the other menswear we see an anonymous hand sketching designs of potential garments to appear in the collection.
The womenswear film shows the ‘Darted Sweater’ typical of Maison Martin Margiela, the sweater has a unique silhouette and exaggerated embellishments.
While the menswear film reveals a ‘Fusion of several car coats’ – taping into the simplicity of the brand this trench-style-overcoat is clean cut and timeless in design.