DIET COKE AND JEAN PAUL GAULTIER SPREAD SOME FASHION SPARKLE
- Regional style tour brings Gaultier fashion fix to girls across the country -
To help celebrate the launch of the new Diet Coke ‘Tattoo’ bottle and ‘Night and Day’ cans by Jean Paul Gaultier, the ultimate Diet Coke style bus will be taking to the streets to spread some fashion fizz. This will see fashionistas invited to climb aboard for a Gaultier themed fix across top shopping hot spots, from Friday 21st September.
Launching in Covent Garden, the Diet Coke by Jean Paul Gaultier tour will then make more than 15 stops across the country bringing some fashion and beauty fabulousness to girls nationwide. Once inside the style bus, shoppers can add some Gaultier sparkle to their fingertips with nail wraps inspired by the designer’s most iconic Breton stripe and lace corset looks. Temporary tattoos will also be available, with Gaultier’s signature swallows and rock chick stars being brought to life.
Shoppers will also be refreshed with complimentary ‘Night and Day’ Diet Coke bottles and given chance to win stylish and exclusive Jean Paul Gaultier tote bags, fresh off the runway from his S/S 2012 collection.
For those who are unable to get to the Diet Coke by Jean Paul Gaultier tour, there are still plenty of opportunities to get involved. Simply purchase two bottles of Diet Coke in Boots stores from 17th October and receive the latest addition to the designer’s bottle collection ‘Tattoo’ as a gift. Helping to bring Gaultier’s passion for body art to life, the ‘Tattoo’ bottle will prove this season’s must-have accessory. Elsewhere the Diet Coke can has undergone its first designer makeover, with ‘Night and Day’ cans available nationwide from the end of September.
Diet Coke fans will also be given the chance to win their own Gaultier tote bag through a game on the Facebook page - www.facebook.com/DietCoke. For more information on where to find the Diet Coke & Jean Paul Gaultier bus please visit: www.styleitlight.co.uk
Come and jump aboard the bus from 11am to 6pm on these dates:
Friday 21st September – Covent Garden, London
Saturday 22nd September – Covent Garden, London
Saturday 29th September – Birmingham
Sunday 30th September – Leicester
Saturday 6th October – Manchester
Sunday 7th October – Sheffield
Saturday 13th October – Nottingham
Sunday 14th October – Liverpool
Saturday 20th October – Leeds
Sunday 21st October – Newcastle
Saturday 27th October – Bath
Sunday 28th October – Cardiff
Saturday 3rd November – Brighton
Sunday 4th November – Southampton
Saturday 10th November – Reading